My experience is that tons of B2C gets this wrong too.

“How can I provide this person value?”
You Misunderstand B2B Marketing Because You Think It’s Different From B2C
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Nicolas Cole
Ariel Lim
·Follow
1 min read·
Aug 14, 2020
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My experience is that tons of B2C gets this wrong too. For most, marketing = promos/discounts/sales. 🤦‍♂️
While that may be valuable to some, it’s not for most.
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Written by Ariel Lim605 Followers
·690 Following
Marketer, freelancer, husband | The Startup, Better Marketing, The Ascent, PGSG | Find out how I grew my organic traffic by 110% in 5 mo: https://bit.ly/3fpilkW
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